The Branding Process Explained
Jenny Mitchell | President Jenny Mitchell | President

The Branding Process Explained

Your brand goes far beyond your logo and color palette. By definition, it is the sum of how a business or product is perceived by those who experience it.

It is critical for an organization’s approach to branding to be informed and intentional. And while each company’s journey might look a little different, here’s our take on the branding process.

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8 Tips for Marketers to Increase Overall Efficiency in 2023
Jenny Mitchell | President Jenny Mitchell | President

8 Tips for Marketers to Increase Overall Efficiency in 2023

The marketing landscape is volatile. We’re all scrambling to keep up with fast-paced campaigns, ever-changing consumer preferences, and the next best technologies. Work smarter, not harder.

Improve overall efficiency and save your sanity with these helpful tips.

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